TATA ELXSI LTD TATA ELXSI LTD The company is a software company with two main verticals.. Software development and services ---SDS---84% of revenues System integration ----16% of revenues. SDS consists of three main businesses� embedded product design, industrial design and visual computing. A. Embedded product design�.EPD �.It is the largest segment and contributes around 60-65% to the topline. It again consists of three main verticals.. 1. Broadcast and consumer electronics ..It engages with leading product companies to develop and deploy products with different standards and service provider requirements.. It has developed products such as set top boxes and digital television in broadcast space and cameras, smartphones and tablets in consumer electronics. 2. Transportation �It offers custom full life cycle product R&D services to automobile manufacturers and component suppliers and aer...